Rugs Done Right

A web boost for higher rankings

ECOMMERCE SEO

"I’m so impressed with LanternSol’s vast knowledge of all things Shopify, the professionalism and the irgency in which they’ve completed the work for us. We are eternally grateful for the dedication and hard work. True experts!"

Jamie Carney - CEO

The Challenge

Rugs Done Right challenge was wanting to grow organically to get better sales and revenue, to do it, a boost in their customer interaction with their website was necessary. It was needed to scale SEO marketing up, with a catalog of over a thousand products, the company was urging to rank better for relevant search terms.
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Increase Organic Sales

After reviewing the main search terms we wanted to rank for, LanternSol came up with a strategy to improve the onsite technical SEO and fortify their backlink profile to drive more traffic to the website and increase their organic revenue.
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Improve Organic Traffic

Combining strategies to shape the website as good as possible to improve their SEO and the way Google and customer interact with it: extensive keyword research, HTML header optimization, GSC troubleshoot, internal linking, off-page link building.
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End-To-End Goal Conversion For Clean Analytics

Without understanding your data, it's impossible to know what's really driving the results. We implemented end-to-end conversion tracking so we could better understand the various touch points customers experienced in their lifecycle, and honing in on which channels to double down on.
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Rugs Done Right

A web boost for higher rankings

Tib Bar Guy offers Innovative Fitness Equipment Designed for Home & Comercial Gyms.
Based on Cincinnati, Ohio. They elevate people’s trainings with their specialized equipment.
Needs
ECOMMERCE SEO
Industry
Wellness and Fitness

"I’m so impressed with LanternSol’s vast knowledge of all things Shopify, the professionalism and the irgency in which they’ve completed the work for us. We are eternally grateful for the dedication and hard work. True experts!"

Jamie Carney - CEO

The Challenge

Rugs Done Right challenge was wanting to grow organically to get better sales and revenue, to do it, a boost in their customer interaction with their website was necessary. It was needed to scale SEO marketing up, with a catalog of over a thousand products, the company was urging to rank better for relevant search terms.
No items found.

Increase Organic Sales

No items found.

Improve Organic Traffic

Combining strategies to shape the website as good as possible to improve their SEO and the way Google and customer interact with it: extensive keyword research, HTML header optimization, GSC troubleshoot, internal linking, off-page link building.
No items found.
No items found.

End-To-End Goal Conversion For Clean Analytics

Without understanding your data, it's impossible to know what's really driving the results. We implemented end-to-end conversion tracking so we could better understand the various touch points customers experienced in their lifecycle, and honing in on which channels to double down on.
No items found.

Heading

This is some text inside of a div block.
Rugs Done Right

A web boost for higher rankings

Needs
Industry

Challenges

"I’m so impressed with LanternSol’s vast knowledge of all things Shopify, the professionalism and the irgency in which they’ve completed the work for us. We are eternally grateful for the dedication and hard work. True experts!"

Jamie Carney - CEO

The Challenge

Rugs Done Right challenge was wanting to grow organically to get better sales and revenue, to do it, a boost in their customer interaction with their website was necessary. It was needed to scale SEO marketing up, with a catalog of over a thousand products, the company was urging to rank better for relevant search terms.

No items found.
Increase in Conversions
+390%
Enhancement in ROAs
+281%
Email Revenue Achieved
+$280k
Request a Quote for Your Project

Combining strategies to shape the website as good as possible to improve their SEO and the way Google and customer interact with it: extensive keyword research, HTML header optimization, GSC troubleshoot, internal linking, off-page link building.

Performance by area

ATTRIBUTED REVENUE GROWTH
+130%
Keywords in Top 10
+365%
BACKLINKS GROWTH
+26.09%
CONV. VALUE ADDED
$170K+
in Revenue

SEO strategies led to 615% growth in top 10 keyword rankings.

COST
$79.2K
PURCHASES / SALES
$79.2K
CONV. VALUE
$79.2K
CONV. VALUE / COST
4.66

We consistently hit & exceeded the monthly ROAS goal for the account

ATTRIBUTED REVENUE GROWTH
+85%
YoY
BOUNCE RATE REDUCTION
-41.83%
SPAM RATE REDUCTION
-22.59%
Total Attributed Revenue
+$366K

We consistently hit & exceeded the monthly ROAS goal for the account

Rugs Done Right

A web boost for higher rankings

Needs
Industry

Challenges

"I’m so impressed with LanternSol’s vast knowledge of all things Shopify, the professionalism and the irgency in which they’ve completed the work for us. We are eternally grateful for the dedication and hard work. True experts!"

Jamie Carney - CEO

The Challenge

Rugs Done Right challenge was wanting to grow organically to get better sales and revenue, to do it, a boost in their customer interaction with their website was necessary. It was needed to scale SEO marketing up, with a catalog of over a thousand products, the company was urging to rank better for relevant search terms.

Total Revenue form Ads
$30M
Overall ROAs
5.34x
Google Ads Conversions
+1300%
Increase in Conversions
+390%
Enhancement in ROAs
+281%
Email Revenue Achieved
+$280k
Request a Quote for Your Project

Combining strategies to shape the website as good as possible to improve their SEO and the way Google and customer interact with it: extensive keyword research, HTML header optimization, GSC troubleshoot, internal linking, off-page link building.

Performance by area

AD SPEND
+1,677%
CONVERSIONS
+1,365%
REVENUE GENERATED
+$15M
ROAS
6.10

Full-funnel Google Ads strategy scaled to $15M at 6.1 ROAS.

AD SPEND
$3.2M
CONVERSIONS
26,832
REVENUE GENERATED
+$14M
ROAS
4.30

Creative testing on Meta Ads boosted engagement and ROAS.

Rugs Done Right

A web boost for higher rankings

Needs
Industry

Challenges

"I’m so impressed with LanternSol’s vast knowledge of all things Shopify, the professionalism and the irgency in which they’ve completed the work for us. We are eternally grateful for the dedication and hard work. True experts!"

Jamie Carney - CEO

The Challenge

Rugs Done Right challenge was wanting to grow organically to get better sales and revenue, to do it, a boost in their customer interaction with their website was necessary. It was needed to scale SEO marketing up, with a catalog of over a thousand products, the company was urging to rank better for relevant search terms.

No items found.
Increase in Conversions
+390%
Enhancement in ROAs
+281%
Email Revenue Achieved
+$280k
Request a Quote for Your Project

Combining strategies to shape the website as good as possible to improve their SEO and the way Google and customer interact with it: extensive keyword research, HTML header optimization, GSC troubleshoot, internal linking, off-page link building.

Performance by area

AD SPEND
+1,677%
CONVERSIONS
+1,365%
REVENUE GENERATED
+$15M
ROAS
6.10

Full-funnel Google Ads strategy scaled to $15M at 6.1 ROAS.

AD SPEND
$3.2M
CONVERSIONS
26,832
REVENUE GENERATED
+$14M
ROAS
4.30

Creative testing on Meta Ads boosted engagement and ROAS.

Rugs Done Right

A web boost for higher rankings

Needs
Industry
Needs
Industry

REDESIGN BEYOND AESTHETICS

The site isn’t just visually bold — it was designed to feel easy, intuitive, and engaging. Everything flows naturally, helping visitors explore, connect, and take action without friction.

TARGET

Creating a bold and unique site that breaks away from generic templates.

CHALLENGE

Making the site intuitive for customers to navigate while keeping it simple for the client to manage.

PROPOSAL

Adding floating elements inspired by gaming chaos, showcasing product protection.
From the very first scroll, we made TitanShield’s purpose unmistakable: Protecting what matters most.
TAKE ME TO THE GALLERY
The homepage hero uses a dramatic parallax scene where card sleeves, cases, and Funko Pop protectors float in the chaos of everyday gaming — chips, dust, and splashes drift around as TitanShield products remain untouched. It’s a striking visual story of protection, reinforced by the bold message: “Shield what matters.”
Featuring products directly in the mega menu gives customers quick access to key items, reducing clicks and helping the client push specific items.

Performance by area

AD SPEND
+1,677%
CONVERSIONS
+1,365%
REVENUE GENERATED
+$15M
ROAS
6.10

Full-funnel Google Ads strategy scaled to $15M at 6.1 ROAS.

AD SPEND
$3.2M
CONVERSIONS
26,832
REVENUE GENERATED
+$14M
ROAS
4.30

Creative testing on Meta Ads boosted engagement and ROAS.

Rugs Done Right

A web boost for higher rankings

Needs
Industry

Challenges

The Challenge

"I’m so impressed with LanternSol’s vast knowledge of all things Shopify, the professionalism and the irgency in which they’ve completed the work for us. We are eternally grateful for the dedication and hard work. True experts!"

Rugs Done Right challenge was wanting to grow organically to get better sales and revenue, to do it, a boost in their customer interaction with their website was necessary. It was needed to scale SEO marketing up, with a catalog of over a thousand products, the company was urging to rank better for relevant search terms.

Challenges

Increase Organic Sales

After reviewing the main search terms we wanted to rank for, LanternSol came up with a strategy to improve the onsite technical SEO and fortify their backlink profile to drive more traffic to the website and increase their organic revenue.

$90,000

We tripled monthly revenue to over $90,000 while cutting ACoS from 45% down to 33%.
Short-Term Shockwave (First 3 Months)

$180,000

We turned that initial win into a sustainable model, and the brand now consistently generates
Long-Term Growth (The New Normal)

The Challenge

Increase in Conversions
+390%
Enhancement in ROAs
+281%
Email Revenue Achieved
+$280k
Request a Quote for Your Project

Challenges

Improve Organic Traffic

The Challenge

Total Sales Growth
4X
From $38,000/mo to $130,800/mo
Ad Efficiency (ACoS)
39%
From a wasteful 45% to a profitable 27.5%
Traffic Quality (CTR)
76%
Our new ads were significantly more effective, nearly doubling the CTR
Ad Cost (CPC)
38%
We achieved 4x growth while paying 38% less
per click

It's not just about spending, it's about strategy. We didn't just throw more money at the problem. We scaled the brand by making every dollar smarter. We cut waste, improved ad quality, and built a strategic foundation that turned a stagnant account into a high-performing growth engine. This wasn't just optimization—it was a complete business turnaround.

Increase in Conversions
+390%
Enhancement in ROAs
+281%
Email Revenue Achieved
+$280k

Don't leave conversions on the table!

Let's build your growth machine together.
Let’s Talk
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