Core Master

Enhancing profitable Google ROAs

GOOGLE ADS MANAGEMENT

"Working with LanternSol has been an absolute dream. They have increased our performance across the board, scaled our accounts while maintaining our desired ROAs, and honestly just do incredible work. I would highly recommend them to anyone seeking PPC work or anything ecom related as their expertise and knowledge far exceeds PPC."

Max T. - Co-Founder

The Challenge

CoreMasters was seeing significant sales on Instagram/Facebook, but their Google ROAs were lacking and not profitable.
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136% Increase In Revenue

Through our optimizations and campaign expansion, we have managed to scale campaigns while improving ROAs, CTR, buy-to-detail ratio, and overall ad profitability.
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44% Increase In Conversion Rate

The account initial had many issues with ad targeting and structure. We were able to revamp the account strategy, while implementing best practices with focus on conversion optimization.
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Core Master

Enhancing profitable Google ROAs

Tib Bar Guy offers Innovative Fitness Equipment Designed for Home & Comercial Gyms.
Based on Cincinnati, Ohio. They elevate people’s trainings with their specialized equipment.
Needs
GOOGLE ADS MANAGEMENT
Industry
Wellness and Fitness

"Working with LanternSol has been an absolute dream. They have increased our performance across the board, scaled our accounts while maintaining our desired ROAs, and honestly just do incredible work. I would highly recommend them to anyone seeking PPC work or anything ecom related as their expertise and knowledge far exceeds PPC."

Max T. - Co-Founder

The Challenge

CoreMasters was seeing significant sales on Instagram/Facebook, but their Google ROAs were lacking and not profitable.
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136% Increase In Revenue

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44% Increase In Conversion Rate

The account initial had many issues with ad targeting and structure. We were able to revamp the account strategy, while implementing best practices with focus on conversion optimization.
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Core Master

Enhancing profitable Google ROAs

Needs
Industry

Challenges

"Working with LanternSol has been an absolute dream. They have increased our performance across the board, scaled our accounts while maintaining our desired ROAs, and honestly just do incredible work. I would highly recommend them to anyone seeking PPC work or anything ecom related as their expertise and knowledge far exceeds PPC."

Max T. - Co-Founder

The Challenge

CoreMasters was seeing significant sales on Instagram/Facebook, but their Google ROAs were lacking and not profitable.

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Increase in Conversions
+390%
Enhancement in ROAs
+281%
Email Revenue Achieved
+$280k
Request a Quote for Your Project

The account initial had many issues with ad targeting and structure. We were able to revamp the account strategy, while implementing best practices with focus on conversion optimization.

Performance by area

ATTRIBUTED REVENUE GROWTH
+130%
Keywords in Top 10
+365%
BACKLINKS GROWTH
+26.09%
CONV. VALUE ADDED
$170K+
in Revenue

SEO strategies led to 615% growth in top 10 keyword rankings.

COST
$79.2K
PURCHASES / SALES
$79.2K
CONV. VALUE
$79.2K
CONV. VALUE / COST
4.66

We consistently hit & exceeded the monthly ROAS goal for the account

ATTRIBUTED REVENUE GROWTH
+85%
YoY
BOUNCE RATE REDUCTION
-41.83%
SPAM RATE REDUCTION
-22.59%
Total Attributed Revenue
+$366K

We consistently hit & exceeded the monthly ROAS goal for the account

Core Master

Enhancing profitable Google ROAs

Needs
Industry

Challenges

"Working with LanternSol has been an absolute dream. They have increased our performance across the board, scaled our accounts while maintaining our desired ROAs, and honestly just do incredible work. I would highly recommend them to anyone seeking PPC work or anything ecom related as their expertise and knowledge far exceeds PPC."

Max T. - Co-Founder

The Challenge

CoreMasters was seeing significant sales on Instagram/Facebook, but their Google ROAs were lacking and not profitable.

Total Revenue form Ads
$30M
Overall ROAs
5.34x
Google Ads Conversions
+1300%
Increase in Conversions
+390%
Enhancement in ROAs
+281%
Email Revenue Achieved
+$280k
Request a Quote for Your Project

The account initial had many issues with ad targeting and structure. We were able to revamp the account strategy, while implementing best practices with focus on conversion optimization.

Performance by area

AD SPEND
+1,677%
CONVERSIONS
+1,365%
REVENUE GENERATED
+$15M
ROAS
6.10

Full-funnel Google Ads strategy scaled to $15M at 6.1 ROAS.

AD SPEND
$3.2M
CONVERSIONS
26,832
REVENUE GENERATED
+$14M
ROAS
4.30

Creative testing on Meta Ads boosted engagement and ROAS.

Core Master

Enhancing profitable Google ROAs

Needs
Industry

Challenges

"Working with LanternSol has been an absolute dream. They have increased our performance across the board, scaled our accounts while maintaining our desired ROAs, and honestly just do incredible work. I would highly recommend them to anyone seeking PPC work or anything ecom related as their expertise and knowledge far exceeds PPC."

Max T. - Co-Founder

The Challenge

CoreMasters was seeing significant sales on Instagram/Facebook, but their Google ROAs were lacking and not profitable.

No items found.
Increase in Conversions
+390%
Enhancement in ROAs
+281%
Email Revenue Achieved
+$280k
Request a Quote for Your Project

The account initial had many issues with ad targeting and structure. We were able to revamp the account strategy, while implementing best practices with focus on conversion optimization.

Performance by area

AD SPEND
+1,677%
CONVERSIONS
+1,365%
REVENUE GENERATED
+$15M
ROAS
6.10

Full-funnel Google Ads strategy scaled to $15M at 6.1 ROAS.

AD SPEND
$3.2M
CONVERSIONS
26,832
REVENUE GENERATED
+$14M
ROAS
4.30

Creative testing on Meta Ads boosted engagement and ROAS.

Core Master

Enhancing profitable Google ROAs

Needs
Industry
Needs
Industry

REDESIGN BEYOND AESTHETICS

The site isn’t just visually bold — it was designed to feel easy, intuitive, and engaging. Everything flows naturally, helping visitors explore, connect, and take action without friction.

TARGET

Creating a bold and unique site that breaks away from generic templates.

CHALLENGE

Making the site intuitive for customers to navigate while keeping it simple for the client to manage.

PROPOSAL

Adding floating elements inspired by gaming chaos, showcasing product protection.
From the very first scroll, we made TitanShield’s purpose unmistakable: Protecting what matters most.
TAKE ME TO THE GALLERY
The homepage hero uses a dramatic parallax scene where card sleeves, cases, and Funko Pop protectors float in the chaos of everyday gaming — chips, dust, and splashes drift around as TitanShield products remain untouched. It’s a striking visual story of protection, reinforced by the bold message: “Shield what matters.”
Featuring products directly in the mega menu gives customers quick access to key items, reducing clicks and helping the client push specific items.

Performance by area

AD SPEND
+1,677%
CONVERSIONS
+1,365%
REVENUE GENERATED
+$15M
ROAS
6.10

Full-funnel Google Ads strategy scaled to $15M at 6.1 ROAS.

AD SPEND
$3.2M
CONVERSIONS
26,832
REVENUE GENERATED
+$14M
ROAS
4.30

Creative testing on Meta Ads boosted engagement and ROAS.

Core Master

Enhancing profitable Google ROAs

Needs
Industry

Challenges

The Challenge

"Working with LanternSol has been an absolute dream. They have increased our performance across the board, scaled our accounts while maintaining our desired ROAs, and honestly just do incredible work. I would highly recommend them to anyone seeking PPC work or anything ecom related as their expertise and knowledge far exceeds PPC."

CoreMasters was seeing significant sales on Instagram/Facebook, but their Google ROAs were lacking and not profitable.

Challenges

136% Increase In Revenue

Through our optimizations and campaign expansion, we have managed to scale campaigns while improving ROAs, CTR, buy-to-detail ratio, and overall ad profitability.

$90,000

We tripled monthly revenue to over $90,000 while cutting ACoS from 45% down to 33%.
Short-Term Shockwave (First 3 Months)

$180,000

We turned that initial win into a sustainable model, and the brand now consistently generates
Long-Term Growth (The New Normal)

The Challenge

Increase in Conversions
+390%
Enhancement in ROAs
+281%
Email Revenue Achieved
+$280k
Request a Quote for Your Project

Challenges

44% Increase In Conversion Rate

The Challenge

Total Sales Growth
4X
From $38,000/mo to $130,800/mo
Ad Efficiency (ACoS)
39%
From a wasteful 45% to a profitable 27.5%
Traffic Quality (CTR)
76%
Our new ads were significantly more effective, nearly doubling the CTR
Ad Cost (CPC)
38%
We achieved 4x growth while paying 38% less
per click

It's not just about spending, it's about strategy. We didn't just throw more money at the problem. We scaled the brand by making every dollar smarter. We cut waste, improved ad quality, and built a strategic foundation that turned a stagnant account into a high-performing growth engine. This wasn't just optimization—it was a complete business turnaround.

Increase in Conversions
+390%
Enhancement in ROAs
+281%
Email Revenue Achieved
+$280k

Don't leave conversions on the table!

Let's build your growth machine together.
Let’s Talk
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